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28
Dec

Where To Turn For Online Class Websites

It can be difficult to know where to turn for the best websites for online classes. However, here you will find a few tips that can get you where you need to be. It’s just a matter of paying attention to the rules, so be sure that you are careful with where you turn.

A good website should be well reviewed, especially if you are going to be putting money into it. Don’t look at a website and think that since it’s nice, you can just put money into it and have the best courses to take. Sometimes people set up websites just to take your money, information, and then they give you a really bad class to take. Before you trust in anything of this nature, find reviews from people that actually dealt with the site and not just testimonials that the website has on it.

Classes that you take should be as up to date as possible. No matter what the subject is, you need to know the current information in case anything has changed. This is especially important if you are doing classes on anything that has to do with technology. Unlike history or geography, when you look at technology it changes rapidly and each year there are multiple changes that you have to know about. One way to figure out how recent a course is would be to get the required reading list so you can see when the books or other materials were put out.

The best websites for how to learn English or any language are now something you know how to find. Since this is a great way to learn a lot about a subject, you’ll find it is worth your time to be cautious. Getting as much knowledge as you can gives you a leg up on the competition.

 December 28th, 2015  
 Steve Kemp  
 content marketing, learning  
   
 0 Comment
19
Dec

Which Social Media Sites/Apps Are Going To Be Big In 2016?

Certain social media platforms like Facebook and Twitter are mainstays, and they likely will be around for quite some time. Then there are the social media sites that are always emerging and either catching on or going by the wayside. Instagram and Pinterest have also been popular, and they have their niches carved out. But what social media platforms are going to be big in 2016?

Periscope is one of those social media tools that is getting popular with all ages, and I’ve seen it’s popularity corresponding with Twitter. You see, my first introduction to this tool was when a meteorologist in Myrtle Beach was keeping people updated with Periscope.

People use Periscope for much more than just weather. There was one example I found online where someone was providing a spectacular Eiffel Tower view. Periscope can take you places and help you see things that you can’t see in person at the time. You’ve got the view, courtesy of others, and they post their Periscope links on other social media sites.

Instagram is already popular as mentioned, but you’re going to see it gaining in popularity even more as well. Snapchat is likely to have run its course, and I would think that it will fizzle in 2016 or simply be replaced by other apps that the teens are raving about for awhile.

Remember that social media is heading in the direction of apps more than anything, as all web-related activity is going mobile. Will Xing take over LinkedIn when it comes to social networking for professionals? Many people think that this will likely not happen because people using social media for professional purposes often don’t change platforms too often.

There are also tools that help you have a better social media experience, yet they aren’t a social media site or app themselves. Disqus is one of those tools, and there is a list of several of them that you might not have even heard about. Disqus helps with spam and managing social media feedback.

Twoo is gaining in popularity, but it’s likely not to take over in 2016 or anything. There are plenty of others, but so far, it’s really hard to discern which ones might break from the crowd. Until Facebook or Twitter starts to fade, it’s like everything else introduced is just an extra social media tool to use to better your experience.

 December 19th, 2015  
 Steve Kemp  
 content marketing, online marketing  
   
 0 Comment
16
Dec

Understanding Content Marketing

As time has gone by, the consumer has learned how to completely ignore all forms of traditional marketing. Today’s consumer owns a DVR in an effort to skip TV adverts, often ignores magazine advertisement, and has become so adept at surfing the web that he can take in any online information he wants with the least care for buttons or banners – making all these options irrelevant. A smart marketer understands that traditional forms of marketing are becoming less effective by the day and that there is a need to find and embrace a better way to market things he or she wants people to buy.

The great thing is that there is an option that makes this possible, and that option is content marketing.

What Is Content Marketing?

Content marketing can be defined as the use of a strategic marketing approach that focuses on creating and distributing relevant, consistent, and valuable content to attract and maintain a clearly-defined audience with the primary aim of driving the customer to make profitable actions.

The main purpose of content marketing is to attract customers and to retain them by creating valuable and relevant content with the main intention of enhancing or changing a consumer’s behavior. Content marketing focuses on owning a media and not renting it and is an ongoing process that works best when assimilated with an overall marketing strategy.

Content marketing is essentially the art of communicating with prospects and consumers without selling and can, therefore, be defined as “non-interruption” promotion. Instead of pitching a service or product, you only deliver information that makes your targeted buyer or consumer more intelligent. This form of marketing is founded on the premise that if a business provides consistent, quality, and valuable information to its buyers or targeted consumers on an ongoing basis, they – the customers and consumers – will ultimately reward it with loyalty and business. The interesting thing is that they actually do.

This marketing approach is fast becoming one of the most relied on ways to promote a brand, product, service or business, with some of the greatest companies in the marketing world using it to market their stuff. At the same time, content marketing is used by small businesses and simple one-person shops all over the world. Why? Simply because it works.

Content Marketing: The Future Of Marketing?

The main different between this marketing approach and other marketing options is that it capitalizes on providing consumers and buyers useful and valuable information leaving them knowledgeable, therefore, allowing them to make more informed decisions when buying a product, service or brand. When done right, content marketing will make a person pause, read, think and act/behave differently. One of the main reasons why content marketing is the future of marketing is because marketing is simply impossible without great, valuable content. The truth of the matter is that different forms of marketing including SEO, inbound marketing, social media marketing, PPC, content strategy, and PR amongst others, cannot work without quality content.

 December 16th, 2015  
 Steve Kemp  
 content marketing, online marketing  
   
 0 Comment
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